MStars measures how often your brand is cited in AI answer engines, scores every source that lands there, and tells you — with a feature-by-feature breakdown — exactly which pages, prompts and schema changes will move the number.
No credit card required · SSO available on Enterprise
Tracked across the answer engines your customers already trust
The MStars platform
Traditional SEO tools answer “am I ranking?” MStars answers the harder question: “am I the answer?”
Measure
See how often your brand is cited — and how your competitors cite themselves into the same answers. Daily refresh, not quarterly reports.
Discover
MStars clusters real user prompts by intent, volume and engine. You stop guessing keywords and start shipping the pages AI models cite.
Attribute
Traffic from ChatGPT, Claude and Perplexity, joined to your sessions and pipeline. Attribution your CFO can defend.
Everything in one workspace
Seven surfaces. One source of truth. Built to replace the spreadsheet-plus-SEO-tool workflow your team is outgrowing.
Share of Voice
Benchmark your brand against three to twelve competitors across every engine. Track gains, losses and the prompts where the race is decided.
90-day trend · daily sampling across all tracked engines
Prompt Volume
MStars clusters thousands of real user prompts across every engine, ranked by volume, intent and citation opportunity.
How it works
Most teams hit their first meaningful SOV lift inside six weeks of connecting.
Step 01
Drop in your domain, GSC, GA4 and CMS (Webflow, WordPress, Shopify). MStars inherits your existing content graph on day one.
Step 02
Every night, MStars samples thousands of category prompts across six AI engines, clusters citations, and normalizes them into one schema.
Step 03
Get a weekly digest of the exact pages, schema patches and prompt clusters that will move your SOV — ranked by expected lift.
94%
of B2B buyers now consult at least one AI answer engine before purchase.
2.3×
YoY growth in citations-as-first-touch across tracked verticals.
< 6 wks
median time-to-first-lift for teams that ship MStars recommendations.
“The first tool that treats AI search as its own surface. We stopped debating whether GEO was real the day we saw our first MStars digest.”
Head of Growth
Series B · Developer tools
Pricing
Same engine, same scoring, same explainable breakdowns on every tier. Paid plans unlock more engines, prompts, workspaces and seats.
Kick the tires on a single prompt set.
forever
Start freeFor solo operators shipping the first wave of AEO content.
billed monthly
Start trialFor teams running content against an active competitive set.
billed monthly
Start trialFor agencies and larger teams managing multiple brands.
billed monthly
Start trialAll plans include the full dashboard — sources, sentiment, agent analytics, implicit backlinks, traffic attribution and CMS schema injection. Cancel any time; upgrades pro-rate automatically.
Connect your site in 4 minutes. First SOV baseline arrives within 24 hours. Cancel any time — no credit card to start.
Frequently asked
Still have one? Email hello@mstars.ai and a human writes back within a day.
Both. MStars is GEO (generative engine optimization) — the discipline of getting cited by AI answer engines — layered on top of your existing SEO graph. Keywords still matter; citations matter more.
We sample every tracked prompt across every engine at least once per 24 hours. Enterprise plans can opt into hourly sampling for high-priority prompt clusters.
Google AI Overviews and ChatGPT today, with Bing Chat and Perplexity in the pipeline. The Free tier tracks Google AI Overviews; every paid tier unlocks ChatGPT alongside it.
No. MStars plugs into GA4 for traffic attribution and ingests your existing content graph from Webflow, WordPress or Shopify. Keep your SEO tool for ranking; use MStars for answer-engine visibility.
Yes — every surface has CSV export today, plus a REST API. GA4, Slack and CMS schema-injection connectors (Webflow / WordPress / Shopify) are native on all paid plans.